13 Wildly Irresponsible Vintage Ads Aimed at Kids: #11. Du Pont Sun Lamp
At what age should you be ashamed about your lack of a deep, sexy tan? About two weeks, if you're living in 1960 and believe this ad for a Du Pont Health Tan Sun Lamp. This was decades before infant spray-tans were available, so concerned mothers had no choice but to hold their babies under its "long tanning rays" for hour after hour.
Fortunately, you can mount it on your bed and "Sleep Under It." Though the baby wouldn't know when to turn over to keep his South Beach tan even, so you'd presumably have to strap him to some kind of rotisserie device that'd slowly twirl him around.